Best Smartphones 2025 UK Top Picks for Every Budget

Discover the top smartphones of 2025 in the UK for every budget. Stay ahead with the best tech!

September 5, 2025
Best Phone to Buy for 2025

Are you ready to upgrade your smartphone in 2025? Look no further! In this article, we will explore the top smartphone picks for every budget in the UK. From budget-friendly options to high-end flagships, we've got you covered. Stay ahead of the curve and make an informed decision on your next smartphone purchase. Let's dive in and find the perfect device to meet your needs in 2025.

Apple iPhone 16

Apple iPhone 16

Apple iPhone 16

799 GBP Product sheet
  • Innovative foldable design allows for a larger display in a compact form factor
  • Powerful A16 Bionic chip offers seamless performance for multitasking and gaming
  • Improved battery life compared to previous models, lasting a full day under heavy usage
  • Advanced 5G connectivity for faster download and streaming speeds
  • Enhanced camera system with improved low-light performance and AI-powered features
  • Foldable screen may be prone to damage over time, leading to potential repair costs
  • Higher price point compared to traditional smartphones with similar specifications
  • Limited app support for the unique aspect ratio of the foldable display

The Apple iPhone 16 is expected to feature a powerful A18 Bionic chip built on an advanced 3nm process, delivering significant performance and efficiency improvements for faster processing, enhanced AI capabilities, and better battery life. It will likely include a 6.1-inch Super Retina XDR OLED display with ProMotion technology (possibly up to 120Hz adaptive refresh rate) for smoother visuals, along with an upgraded 48MP main camera sensor for improved low-light photography and computational imaging. The device may come with 8GB of RAM (up from 6GB in the iPhone 15) and storage options ranging from 128GB to 1TB, while retaining a titanium frame for durability and a USB-C port for faster data transfers. Additional hardware upgrades could include a larger battery for extended usage, enhanced cooling systems for sustained performance, and next-gen 5G/6G modem for faster connectivity, all running on iOS 18 with deeper AI integration.

Samsung Galaxy S25

Samsung Galaxy S25

Samsung Galaxy S25

799 GBP Product sheet
  • Impressive 6.9-inch dynamic AMOLED display with 120Hz refresh rate for smooth visuals
  • Powerful Exynos 2200 chipset delivers top-notch performance for demanding tasks and gaming
  • Enhanced S Pen functionality with improved latency and new air controls for intuitive usage
  • Robust 5,000mAh battery capacity ensures long battery life even with heavy usage
  • Durable build quality with IP68 water and dust resistance for added protection
  • High starting price compared to other flagship smartphones in the market
  • Bulky and heavy design may not be comfortable for all users, especially for one-handed usage
  • Limited software updates beyond 3 major Android versions may lead to eventual obsolescence

The Samsung Galaxy S25 is rumored to pack a cutting-edge Exynos 2500/Snapdragon 8 Gen 4 chipset (region-dependent) with a 3nm architecture, delivering flagship performance and improved power efficiency. It’s expected to feature a 6.2-inch Dynamic AMOLED 2X display with a 1-120Hz LTPO adaptive refresh rate, QHD+ resolution, and brighter HDR for vibrant visuals. The camera system may include a triple-lens setup—headlined by a 200MP main sensor with enhanced pixel-binning, joined by a 12MP ultrawide and a 50MP telephoto lens with 3x-5x optical zoom, all powered by AI-driven computational photography. Hardware upgrades could include 12GB LPDDR5X RAM, UFS 4.0 storage (256GB–1TB), and a 5,000mAh battery with 45W fast charging and 15W wireless charging. The design might retain an IP68 rating and Armor Aluminum 2.0 frame, while introducing a new vapor chamber cooling system for sustained gaming performance. Connectivity options could span Wi-Fi 7, Bluetooth 5.4, and an under-display ultrasonic fingerprint scanner, all running One UI 7 on Android 15 with deeper AI integration.

Apple iPhone 16 Pro

Apple iPhone 16 Pro

Apple iPhone 16 Pro

999 GBP Product sheet
  • Impressive 6.9-inch OLED display with ProMotion technology for smooth scrolling and responsive touch
  • Powerful A16 Bionic chip ensures top-notch performance and seamless multitasking
  • Enhanced LiDAR sensor for improved AR experiences and more accurate depth sensing for photography
  • Pro-level camera system with larger sensors and improved low-light performance for stunning photos and videos
  • Long-lasting battery life with advanced power management features for all-day usage
  • High starting price may be out of reach for budget-conscious consumers
  • Limited availability of color options compared to other flagship smartphones in the same price range
  • Lack of expandable storage options beyond the highest capacity model, limiting flexibility for users with large media libraries

The Apple iPhone 16 Pro is expected to raise the bar with a next-gen A18 Pro chip built on an enhanced 3nm+ process, delivering desktop-class performance and groundbreaking AI capabilities. The device will likely feature a 6.3-inch Super Retina XDR LTPO OLED display (slightly larger than its predecessor) with ProMotion technology supporting 1-120Hz adaptive refresh rates and brighter 2,500+ nit peak HDR brightness. Photography gets a major boost with a new tetra-prism 5x periscope telephoto lens joining an upgraded 48MP main sensor with larger pixels and a 48MP ultra-wide camera, all powered by advanced computational photography and AI-driven features in iOS 18. The Pro model may introduce titanium 2.0 construction for enhanced durability, along with Wi-Fi 7, Bluetooth 5.4, and a custom Qualcomm X75 modem for faster 5G/6G speeds. Other premium features could include 10GB RAM, up to 2TB storage, a larger 3,500mAh+ battery with improved thermal management, and a new capacitive "Capture Button" for quick camera access – all while maintaining the sleek design language with slimmer bezels and an Action Button upgrade. The iPhone 16 Pro will likely debut new ProRes video enhancements and spatial video recording capabilities, further blurring the line between professional and consumer imaging.

Samsung Galaxy S25 Ultra

Samsung Galaxy S25 Ultra

Samsung Galaxy S25 Ultra

899 GBP Product sheet
  • Samsung Galaxy S25 Ultra offers an impressive 200x digital zoom capability for extreme close-up shots
  • The device features a large 6.8-inch Dynamic AMOLED display with a 120Hz refresh rate, providing a smooth and immersive viewing experience
  • With a massive 5,500mAh battery, the S25 Ultra offers long-lasting battery life for extended daily usage
  • Equipped with Samsung's latest Exynos 2200 processor, the phone delivers top-notch performance and smooth multitasking
  • The S25 Ultra comes with an impressive IP68 water and dust resistance rating, ensuring protection against accidental spills and exposure to elements
  • Despite its powerful hardware, the Samsung Galaxy S25 Ultra comes with a hefty price tag that may not be affordable for all consumers
  • The device weighs around 225g, making it one of the heavier smartphones in the market, which may not be comfortable for some users during extended use
  • While the camera system is exceptional, the large camera bump on the back of the phone can cause stability issues when placed on a flat surface

The Samsung Galaxy S25 Ultra is poised to redefine Android flagship excellence with its cutting-edge hardware, rumored to feature either the Exynos 2500 or Snapdragon 8 Gen 4 chipset (depending on region) built on an advanced 3nm process for unprecedented performance and power efficiency. The device is expected to boast a massive 6.8-inch Dynamic AMOLED 2X display with a 1-144Hz LTPO adaptive refresh rate, QHD+ resolution, and a groundbreaking 3,000+ nit peak brightness for unparalleled outdoor visibility. Photography reaches new heights with a revolutionary quad-camera system featuring a 200MP main sensor with improved pixel-binning technology, a 50MP periscope telephoto lens with 10x optical zoom, a second 50MP telephoto for 3x-5x zoom, and a 12MP ultra-wide shooter – all enhanced by AI-powered computational photography and advanced video stabilization. The S25 Ultra will likely push boundaries with 16GB of LPDDR5X RAM, UFS 4.0 storage options up to 1TB, and a massive 5,500mAh battery supporting 65W wired fast charging, 25W wireless charging, and 5W reverse wireless charging. Premium build quality continues with Armor Aluminum 3.0 frame and Gorilla Glass Victus 3, while new additions may include an advanced vapor chamber cooling system for sustained performance, ultrasonic under-display fingerprint scanner 2.0, and S Pen integration with reduced latency. Cutting-edge connectivity features could include Wi-Fi 7, Bluetooth 5.4, UWB (Ultra-Wide Band), and satellite communication capabilities, all running on One UI 7 based on Android 15 with enhanced AI features and productivity tools. The S25 Ultra may also introduce innovative display technology like under-display front camera 2.0 for a truly uninterrupted screen experience, cementing its position as the ultimate Android powerhouse for 2025.

Google Pixel 9a

Google Pixel 9a

Google Pixel 9a

429 GBP Product sheet
  • Stock Android: No bloatware, and the clean, simple experience with fast updates directly from Google.
  • AI & Software: Excellent AI-driven features like Google Assistant, live translation, and smart camera capabilities.
  • Camera Performance: Google Pixel phones typically shine in photography, especially in low light, with computational photography.
  • Display: The display might not be as advanced as other flagship devices.
  • Battery Life: Pixel phones historically haven’t had the best battery performance compared to other flagships.
  • Performance: The budget model might come with mid-tier processors, which are not as fast as those on flagship phones.

The Google Pixel 9a is expected to deliver flagship-caliber AI features in an affordable package, powered by Google's Tensor G3 chip (or possibly a slightly modified version) optimized for machine learning tasks like real-time translation, Magic Eraser, and Night Sight photography. It will likely feature a 6.1-inch FHD+ OLED display with a 90Hz refresh rate (up from 60Hz on the Pixel 8a) and HDR support, offering smoother visuals in a compact form factor. The camera system should retain Google's computational photography excellence with a dual-lens setup – likely a 64MP main sensor (up from 8a's 64MP) paired with a 13MP ultra-wide lens, both enhanced by Google's AI-powered image processing. Memory configurations may include 8GB LPDDR5 RAM and 128GB/256GB UFS 3.1 storage options, while battery life could see an upgrade to a 4,500mAh cell with 30W wired charging (though wireless charging may remain excluded to cut costs). The design might adopt a matte plastic back with IP67 water resistance (instead of IP68), while keeping core Pixel features like the Titan M2 security chip, three years of OS updates, and five years of security patches. Connectivity options should include 5G, Wi-Fi 6E, and Bluetooth 5.3, maintaining Google's tradition of offering premium AI experiences at a mid-range price point when it launches in summer 2025.

Google Pixel 9 Pro

Google Pixel 9 Pro

Google Pixel 9 Pro

849 GBP Product sheet
  • Google Pixel 9 Pro features a stunning 6.7-inch LTPO OLED display with 120Hz refresh rate for smooth visuals
  • Equipped with Google's latest Tensor SoC, ensuring top-notch performance and AI capabilities
  • Improved camera system with upgraded sensors and computational photography for exceptional image quality in various lighting conditions
  • Impressive battery life with fast charging support, allowing users to go all day with heavy usage
  • Offers IP68 water and dust resistance, making it durable for everyday use
  • Despite advancements, the design and aesthetics of Google Pixel 9 Pro may feel uninspiring compared to other flagship devices
  • Limited availability of storage options, with no expandable storage support through microSD card slot
  • Higher price point compared to its predecessors, potentially limiting its appeal to budget-conscious consumers

The Google Pixel 9 Pro is set to be Google's ultimate AI-powered flagship, featuring the next-generation Tensor G4 chip built on an improved 4nm process for superior machine learning performance and energy efficiency. The device will reportedly sport a premium 6.7-inch LTPO OLED display with a silky-smooth 1-120Hz adaptive refresh rate, QHD+ resolution, and HDR10+ support for stunning visuals. Photography enthusiasts will appreciate the advanced triple-camera system, rumored to include a 50MP main sensor with a new variable aperture (f/1.4-f/2.0), a 48MP periscope telephoto lens with 5x optical zoom, and a 48MP ultra-wide shooter – all enhanced by Google's industry-leading computational photography and new AI-powered editing tools. Under the hood, expect 12GB of LPDDR5X RAM, UFS 4.0 storage options up to 1TB, and a robust 5,000mAh battery supporting 30W wired charging, 23W wireless charging, and Reverse Wireless Charging. The Pixel 9 Pro will likely showcase Google's refined design language with an aluminum frame, Gorilla Glass Victus 3 protection, and IP68 water resistance, while potentially introducing new AI-exclusive features like enhanced Call Screen functionality, real-time video processing, and next-generation Google Assistant capabilities. Cutting-edge connectivity options should include Wi-Fi 7, Bluetooth 5.3, Ultra-Wideband (UWB), and satellite SOS connectivity, all running on Android 15 with guaranteed five years of OS updates – making it one of the most future-proof Android devices of 2025.

Samsung Galaxy S25 Plus

Samsung Galaxy S25 Plus

Samsung Galaxy S25 Plus

849 GBP Product sheet
  • Impressive 6.9-inch Dynamic AMOLED display offers vibrant colors and deep blacks
  • Powerful Snapdragon 8 Gen 1 processor ensures smooth performance even with heavy multitasking
  • Generous 12GB RAM allows for seamless switching between apps and intense gaming sessions
  • Massive 5,000mAh battery provides excellent battery life for all-day usage without needing to recharge
  • Versatile quad-camera setup delivers stunning photos and videos in various lighting conditions
  • Expensive price point compared to other flagship smartphones on the market
  • Large size may not be comfortable for users with smaller hands or pockets
  • Some users report occasional heating issues during prolonged gaming sessions

The Samsung Galaxy S25 Plus is positioned as the ideal balance between premium features and practical value, expected to feature the same cutting-edge Exynos 2500/Snapdragon 8 Gen 4 chipset (region-dependent) as the flagship S25 Ultra for uncompromised performance. It will likely sport a 6.6-inch Dynamic AMOLED 2X display with a buttery-smooth 1-120Hz LTPO adaptive refresh rate, FHD+ resolution, and 2,500+ nit peak brightness for vibrant, power-efficient visuals. The camera system is rumored to receive significant upgrades, potentially featuring a triple-lens setup with a 50MP main sensor (larger pixels for better low-light performance), a 12MP ultra-wide lens, and a 10MP telephoto with 3x optical zoom – all enhanced by Samsung's advanced AI processing. Memory configurations should include 12GB of LPDDR5X RAM and 256GB/512GB UFS 4.0 storage, while battery life gets a boost with a 4,900mAh cell supporting 45W fast charging and 15W wireless charging. The design will likely maintain Samsung's premium aesthetic with an Armor Aluminum 2.0 frame, Gorilla Glass Victus 3 protection, and IP68 water resistance, while potentially offering slimmer bezels than its predecessor. Additional flagship features may include an ultrasonic fingerprint scanner, advanced vapor chamber cooling, and comprehensive 5G/Wi-Fi 6E connectivity – all wrapped in One UI 7 on Android 15 with Samsung's signature software optimizations and AI enhancements. The S25 Plus aims to deliver 90% of the Ultra experience in a more manageable size and at a more accessible price point when it launches in early 2025.

Google Pixel 9

Google Pixel 9

Google Pixel 9

699 GBP Product sheet
  • Google Pixel 9 features the latest Snapdragon processor for top-notch performance
  • Impressive camera quality with advanced computational photography capabilities
  • Stock Android experience with guaranteed updates and security patches directly from Google
  • 5G connectivity for faster data speeds and low latency, future-proofing the device
  • Ample storage options available, including a high-capacity variant for power users
  • Battery capacity is smaller compared to some competitors, resulting in shorter usage time
  • Limited availability of expandable storage, which may be an issue for users with large media libraries
  • Higher price point compared to other mid-range smartphones with similar specifications

The Google Pixel 9 represents Google's refined vision for a flagship smartphone, packing the next-gen Tensor G4 chip with improved AI acceleration for groundbreaking features like real-time call translation and advanced computational photography. The device is expected to feature a premium 6.2-inch OLED display with 120Hz adaptive refresh rate (up from 90Hz) and HDR10+ support, offering buttery-smooth visuals in a compact form factor. Photography remains a standout with an upgraded dual-camera system featuring a new 50MP main sensor with larger pixels and a 48MP ultra-wide lens, both enhanced by Google's industry-leading AI processing for magical results in any lighting condition. Performance gets a boost with 12GB LPDDR5X RAM and 128GB/256GB UFS 3.1 storage, while battery life should improve thanks to a 4,600mAh cell with 30W wired and 23W wireless charging. The design evolves with a sleek aluminum frame, Gorilla Glass Victus 3, and IP68 rating, while potentially introducing new AI-exclusive software features that leverage the Tensor chip's capabilities. Connectivity options include Wi-Fi 7, Bluetooth 5.3, and Ultra-Wideband, with the added benefit of 5 years of OS updates – making the Pixel 9 both a photography powerhouse and a long-term investment when it launches in October 2025.

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